If you’ve checked in at Orvis News today, you’ve probably noticed the new design, which launched today. Aside from the super-cool graphic header created by Orvis designer James Daley, you might have also noticed a new tab in blogs list: “Lifestyle.” This will be a home for stories that cover the whole breadth of the Orvis experience. . .but you can expect plenty of dogs, as well. So far, stories have focused on a women-only fly-fishing adventure, a trip to an amazing Tennessee farm, and conservation in Chesapeake Bay.
The content will be constantly evolving, so check it out!