Video: New Subaru Commercials Put Dogs Behind the Wheel

Two new commercials for Subaru offer funny visions of dogs and cars, but according to an article on Business Insider, there’s more than silliness and sales going on here:

The car manufacturer didn’t just make a series of silly ads with dogs driving just because it felt like they would appeal to the internet crowd. Subaru is a leading advocate for pet safety in cars, and it partnered with the Center for Pet Safety last year to determine the best way to protect pups traveling with their owners. Their goal is to discover the most effective kind of dog restraint, since none on the market withstood significant collision tests.

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