Welcome to “Eye on Orvis,” where we spotlight the incredible people, teams, and culture that make Orvis truly special! Meet Jennifer Creasy: our corporate sales guru and devoted dog lover.
Jennifer Creasy’s days are a whirlwind of activity, blending strategic meetings, passionate discussions, and the occasional hike in the woods during lunch breaks. As the Organizational Corporate Sales Representative (Fly Fishing) for the Orvis Wholesale Team, Jenn has carved out a niche that goes beyond providing fly-fishing gear to non-profit organizations. Since joining Orvis in 2018, her role has evolved significantly, and her dedication to giving back has become a hallmark of her career.
Getting Up to Speed

In her early days at Orvis, Jenn honed her skills in customer service, mastering the intricacies of systems, catalogs, and operations. This foundational knowledge paved the way for her transition into the Wholesale Dealer department, where she gained valuable insights into the broader market.
However, it’s in her current role that Jenn has truly found her calling. Her work transcends a series of transactions; it’s about creating a ripple effect of positive change. Jenn’s mission is to help Orvis partner with non-profit organizations, animal agencies, and government bodies, providing them with essential gear and products to support their critical missions. While the volume of requests can be overwhelming, Jenn is deeply moved by the impact of her work. She takes pride in collaborating with Fish & Wildlife agencies, such as the Kentucky chapter where Orvis provided women’s waders for the first time, and working closely with Trout Unlimited and Project Healing Waters. She also engages with fly-fishing clubs across various levels, including elementary schools, military academies, and veteran administrations, ensuring that each partnership aligns with Orvis’s core values and undergoes a thorough vetting process.
Life in the Balance

For Jenn, the “Why Orvis” question is answered through the company’s dedication to nature and work-life balance, which enables her to make a meaningful impact on her children’s lives. They engage in discussions about conservation issues, such as the Everglades and Pebble Mine, and actively volunteer together. Recently, Jenn and her kids have been renovating a local hotel to support those in need, tackling tasks like ripping up carpets and cleaning toilets. Their commitment to environmental stewardship is evident in their habit of picking up trash wherever they go, reflecting their belief that every small act of giving back matters.
Jenn’s desk-top is adorned with photographs of various conservation projects and community initiatives, but one of her proudest achievements is her partnership with multiple Animal Rescue Organizations. Their missions vary from improving the lives of at-risk senior dogs by providing funding and resources to shelters to physical rescue organizations, and sanctuaries nationwide. The goal? A world where every dog has a safe and loving home. “Orvis has given me the opportunity to support non-profit organizations around the globe,” Jenn says. “Every positive action creates a ripple effect, spreading more goodness into the world.”
Card Sharp

Outside of work, Jenn excels as a poker player, competing in a local league that has taken her to Las Vegas for tournaments, where she once came one seat away from the final table. With her father’s legacy of poker games with nickels, and her natural “poker face,” Jenn brings a unique edge to the game. She also continues to volunteer at a municipal shelter, where she once worked, finding joy in waking dogs and brightening their days.
Jenn’s advice for those considering a career with Orvis is straightforward: “Put your head down, work hard, embrace the Orvis values, and you will find ample opportunity. The work-life balance enhances your performance, and when you love your job and believe in what you’re doing, life is truly rewarding.” As Jenn plans her next outreach, her thoughts turn to the future. With Orvis’s continued support and her own unwavering dedication, she knows the journey is just beginning. We’re just getting started, and there are countless more ripples to create.
